![FuelBand and other hardware discontinued, development team fired as Nike seeks to exit wearable tech market - 9to5Mac FuelBand and other hardware discontinued, development team fired as Nike seeks to exit wearable tech market - 9to5Mac](https://9to5mac.com/wp-content/uploads/sites/6/2014/01/nikefuelband.jpg?quality=82&strip=all&w=1000)
FuelBand and other hardware discontinued, development team fired as Nike seeks to exit wearable tech market - 9to5Mac
![Amazon.com : Nike+ FuelBand White Ice Medium/Large : Nike Fuelband White Ice Small : Sports & Outdoors Amazon.com : Nike+ FuelBand White Ice Medium/Large : Nike Fuelband White Ice Small : Sports & Outdoors](https://m.media-amazon.com/images/I/314NdydmHSL._AC_SY1000_.jpg)
Amazon.com : Nike+ FuelBand White Ice Medium/Large : Nike Fuelband White Ice Small : Sports & Outdoors
![The new NIKE+ FuelBand, an innovative wristband that tracks and measures everyday movement for, what Nike says, is to motivate and inspire people to be more active, is seen on display at The new NIKE+ FuelBand, an innovative wristband that tracks and measures everyday movement for, what Nike says, is to motivate and inspire people to be more active, is seen on display at](https://c8.alamy.com/comp/2E619BA/the-new-nike-fuelband-an-innovative-wristband-that-tracks-and-measures-everyday-movement-for-what-nike-says-is-to-motivate-and-inspire-people-to-be-more-active-is-seen-on-display-at-an-event-in-new-york-to-unveil-the-new-product-january-19-2012-the-nike-fuelband-will-be-available-for-preorder-starting-january-19th-in-the-us-at-nikestorecom-for-a-suggested-retail-price-of-149-reutersmike-segar-united-states-tags-sport-society-business-science-technology-2E619BA.jpg)
The new NIKE+ FuelBand, an innovative wristband that tracks and measures everyday movement for, what Nike says, is to motivate and inspire people to be more active, is seen on display at
![Amazon.com : Nike+ FuelBand White Ice Medium/Large : Nike Fuelband White Ice Small : Sports & Outdoors Amazon.com : Nike+ FuelBand White Ice Medium/Large : Nike Fuelband White Ice Small : Sports & Outdoors](https://m.media-amazon.com/images/I/41AAXk+LQXL._AC_SY350_.jpg)